Bagelboy Amstedam

Five years later after launching a New York style bagel company in New Orleans, Brendan Dodd was ready to test out his business model overseas. As part of an ongoing creative relationship, I helped Brendan launch his new company with a single goal in mind: to make something that would stand out. The final mark blends vintage charm with a modern edge, and was announced with an animation that tells the story of Bagelboy’s exciting journey across the pond.

Here’s the full video.

My Role Brand Design, Illustration, Animation